At Etoile Services, we had the privilege of collaborating with the prestigious Grand Hotel Lafayette in Paris to elevate their visual identity. As part of this partnership, we designed a brand-new logo that perfectly embodies the hotel’s elegance, luxury, and sophistication. Additionally, we created two bespoke posters: one to inform guests that the receptionist will return shortly and another to provide useful information to clients outside the hotel. This project allowed us to capture the unique spirit of the hotel while delivering designs that resonate with its refined character.
Simplicity Elegance Luxury
Through this collaboration, we successfully blended tradition and modernity to deliver a visual identity that reflects the Grand Hotel Lafayette’s legacy while elevating its elegance and appeal.
We created a brand-new logo from the ground up, crafting a design that encapsulates the Grand Hotel Lafayette’s values of sophistication and timeless luxury. This entirely original creation ensures a bold, modern identity while remaining true to the hotel’s vision of elegance and simplicity.
In addition to the new logo, we refreshed the existing design to give it a contemporary edge without losing its heritage. This redesign involved refining key elements and enhancing visual balance to align with modern branding standards, creating a fresh yet recognizable identity.
To ensure adaptability, we developed a range of logo variations, including horizontal, vertical, and simplified formats. These versatile options enable the Grand Hotel Lafayette to maintain a consistent and professional presence across all mediums, from digital platforms to printed materials.
We designed a bespoke infographic to showcase the unique features and luxurious offerings of the hotel. This visually engaging and informative design helps the hotel communicate its story effectively to guests and partners.
All logo and infographic designs were delivered as high-quality vector graphics, ensuring they remain crisp and impactful across all formats, from small-scale business cards to large-scale promotional banners.
